Unsuccessful Websites The Common Pitfalls

Websites are created to boost a companys online visibility and take advantage of one of the biggest marketplace around: the Internet. However, many websites flop and fizzle with no one even noticing except the owners. With nary a visit from its targeted users, a website is deemed useless and thus a failure, even if its owner spent thousand of dollars and wasted valuable time in building the sites. Unsuccessful websites abound in the World Wide Web. In fact, more than 55  million sites on the Internet are complete failures, unable to meet their goal which is to attract visitors, motivate them to avail of their offerings and gain profits.

Below are the some reasons why websites fail to meet their goal:

Lack of strategic planning. Building an effective website starts with great planning. In this stage, potential customers are determined, as well as the strategies on how to reach them, convert them into buyers and turn them into loyal clients. If you plan to just put pictures and text together and just wait for people to come, your website will be one expensive joke!

Poor content or lack of real content. This is probably the biggest mistakes why most websites are unsuccessful in the Internet. Good content, or the information that target visitors are interested with, is key in ranking high with the major search engine. People use search engines to look for information and they normally click on sites that are at the top of the results. Content must be keyword laden so that search engines can pick them up, rank the site and ultimately draw more traffic. Remember that search engines only rank high if the site offers relevant content that their searches are looking for.

However, time must be spent in researching keywords. There are a variety of web-based tools available in the market to help website owners find what people are actually searching for when using the Internet. It makes creating pages much easier if you know what people are searching for and what keywords they are using.

Looks great, but wheres the money? What would you do with a website that is visually stunning but doesnt earn you bucks? It is essential to find a web designer/developer that knows everything from design to marketing, conversion, usability and compatibility.

Mediocre HTML development. At this day and age, anyone can build a website from scratch using website building tools available online, sometimes at no cost at all. But the question is, do such websites work? If the designer/developer knows how to work HTML, then good. If not, you can end up with a website that does not work on some browsers or platforms. A good website must work on all browsers and platforms. It must look great whether you are using a netbook or a 22 LCD monitor. It must perform well on both MAC and PC. It must operate in IE, Opera or Firefox. It must be properly optimized, ready for the search engine bots and prepared to accommodate visitors.

Poor editing, proofreading and updating. Dont you just hate it when you encounter a website with terrible grammar, broken links and content thats over five years old? And sites like that abound in the Internet! I just cant understand why owners dont update or proofread their content on a regular basis. These problems can turn visitors away; worse, it can ruin the reputation of a company.

Posted in SEO.

Seo Content Writing Techniques

Writing is very specialized skill, it has different styles when it comes to different medias such as paper, television and web/internet, creative writers have no boundaries, no rules to write but when it comes to get reward of their written material in search engines, they have to adopt certain guidelines, certain rules with standards so that their written stuff can get decent number of audience.

What is SEO Copy Writing?

SEO copywriting is nothing but just a topical writing where content writers always write for topics / sub-topics and those topics or sub-topics are called Keyword Phrases. There are some other techniques with this, which are kept in mind when writing for search engines, but whatever they write is topical as a result search engines can easily understand them and give them the most valuable positions. There is a proper procedure & technique for SEO Copy Writing which will be discussed later on in this article.

Why Content are most important?

There is a very obvious answer to this question, content is still king because content is the major source of conveying message to search engine. Search engines read the content and then realize the importance of the content, they their-self understand the purpose of the website and then compare it with other related websites in their database, on the basis of your websites content your website is given some rank in search engines, it could be at 1st page and could be at 100th page. There are plenty of other elements but content is one of the very important aspect of your website optimization, whenever writing for your website, keep in mind that your website is going to be evaluated not only by human but search engines bots as well.

How to Balance Copy Writing Keeping Users and Search Engines in Mind

Website copy can be liked and disliked at the same time by different human readers, there are plenty of external things that effect on human mind when reading such as mood, time, easy & flowery language and interests. But to search engines its entirely a different thing, they are built on artificial intelligence thats why it doesnt matter how difficult the words are, how boring the topic is, they have to read your written content time and mood cant stop them.

I would never recommend writing for search engines, in fact search engines will never like it. Search engines have a very clear policy and that is whatever is important for human readers is also important for search engines thats why always try to facilitate your readers but there is a simple guideline for search engines by following that you can make sure to balance your well written copy writing for both Human readers and Search Engines.

Who should I Write for Search Engines OR for Visitors?

Another very interesting question, there are many content writers who are worried to either write for search engines OR for website visitors? The answer is very simple, search engines dont like them to feed, thats why focusing on search engines is only a waste of time. But you cant ignore search engines, since search engines are based on pre-defined algorithm (artificial intelligence) and they are compelled on certain things, such if your website code is not search engine friendly then search engines will be finding difficulty to read and understand website content. Content writers should focus on writing for website visitors but keeping search engines standards in mind, so that their content will have good impact on search engines.

Well Targeted Written Content is more valuable

Whatever you are going to write, search the right term to use, it may happen that your written content will get good rankings on certain keyword phrase but what if that keyword phrase is not searchable in search engines. Thats why you make sure that your written content should be well targeted, to search most searched keyword phrase in search engines, and you can use FREE GOOGLE KEYWORD TOOL.

Posted in SEO.

Magento Vs Oscommerce Comparison For Online Store Owners

Magento and osCommerce both allows store owners to maintain their online stores with minimum effort. Magento & osCommerce are eCommerce open-source shopping cart applications and both are packed with all the features needed to create a successful web store. We have composed this article to help you to know the advantages and disadvantages of each platform. So checkout the comparison of these two eCommerce applications to see which one is better for your online stores, because it is important to know when selecting your shopping cart what features you need.

osCommerce is a free open source online store-management software which is powered by very well established and responsive osCommerce community. To run any osCommerce website the web server should support the powerful PHP web scripting language and fast MySQL database. osCommerce offers a wide range of features that allows online stores to be setup fairly quickly with ease.

Magento is a highly efficient open source eCommerce platform. It offers you an extensive suite of powerful tools for creating and managing an online store. Magento runs on the Apache/MySQL/PHP platform and to create an online store with it you need reliable web hosting services. Support for Magento shopping cart is provided free by an active open source community, professional support by subscription to Varien, the company behind Magento, is cost charging. The large array of the rich features is one of the main benefits of Magento. Magento comes with enterprise-level features and quality of build. It lets you control every facet of your store, from merchandising to promotions, and there are no limits to creativity with Magento which allows us to create stunningly beautiful eCommerce themes for Magento that will improve your brand’s visibility adding trust to your e-business and improving sales with SEO effort put into developing them.

Advantages and disadvantages of Magento over osCommerce:
Magento needs dedicated servers from particular hosting providers in order to run fast shops while shared web hosting account will be enough for osCommerce.
Magento has many add-on modules within the rest of new and important capabilities. The feature set for Magento includes not only all of the features of osCommerce, but also many of the add-on modules. For instance, it includes coupons, order editing, SEO urls and meta tags, abandoned shopping cart reporting, product comparisons, editable order emails, shipping estimator in shopping cart without the need to login, and much more.
Magento shopping cart is built to be easy to update.
Magento runs fairly slow, heavily layered and overly complicated coding style and thousands of files requires a lot of time to learn and do customizations.
Magento offers well organized backend along with cleaner site structure. Its backend is well organized and most items of concern are thoroughly covered. Talking about osCommerce, some people admit that its code is a real mess and the back-end is really pitiful.
Magento is a new solution which is regularly improved. Web developers and store owners look forward the new releases of Magento. OsCommerce is rather old and it doesnt surprise its owners with new updates.
All in all, osCommerce is known to be easy to install but a real pain to configure and customize. Magento project has revolutionized eCommerce with its flexibility and power. It takes the best things from osCommerce such as being open source, easy to modify, and having a strong community, but then takes these to the next level of sophistication. Magento developers practiced all the advantages of the last time to shape web application incorporating the richer user interface and better ergonomics.

Also check out the following features list for Magento and osCommerce:
Unlimited Products
Magento: Yes
osCommerce: Yes
Edit Products
Magento: Yes
osCommerce: Yes
Admin Can Edit Products In Order
Magento: Yes
osCommerce: No
Product Attributes
Magento: Yes
osCommerce: Yes
Multiple Product Images
Magento: Yes
osCommerce: No
Coupons
Magento: Yes
osCommerce: No
Edit Customers
Magento: Yes
osCommerce: Yes
Different Pricing Per Customer Groups
Magento: Yes
osCommerce: No
Supports SSL
Magento: Yes
osCommerce: Yes
Spreadsheet Database Upload
Magento: Yes
osCommerce: No
Graphic Template System
Magento: Yes
osCommerce: No
SEO Tools for meta tags and URLs
Magento: Yes
osCommerce: No
Live Shipping Quotes
Magento: Yes
osCommerce: Yes
Google Checkout Pre-installed
Magento: Yes
osCommerce: No
Content Management System for Informational Pages
Magento: Yes
osCommerce: No
Paypal
Magento: Yes
osCommerce: Yes, but not IPN
Paypal Pro
Magento: Yes
osCommerce: No
SEO Tools for meta tags and URLs
Magento: Yes
osCommerce: No
Multi-Lingual Support
Magento: Yes
osCommerce: Yes
Multi-Currency Support
Magento: Yes
osCommerce: Yes
Multi-Store Support
Magento: Yes
osCommerce: No

Posted in SEO.

Jamaican Cuisine, The Breadfruit And The Original Arrowack Marauders

Think Jamaica think the unknown and a bit of the occult, Jamaican food embraces both. The cuisine, borrowed from the far reaches of the world, be it the Breadfruit imported by the infamous Capt Bligh of Bounty fame, from west Africa or the spices carried by the original Arrowack marauders inhabiting the lush Islands eons ago. Slaves from Africa brought their influence and use of spices with local flavors as did the Captains and crews of the English, Spanish and Portuguese Sailors, with just maybe a side dish from the mainland natives. Do not; of course, overlook the unlikely seasonings attributable to the Cannibals.

Jamaican cuisine is healthy for the fact it is mainly unprocessed foods, and learning about Jamaican cuisine is embarking on an adventure of sumptuous delights. Jamaican gastronomy is known for its use of spices such as ginger, hot peppers and garlic.

Jamaica’s food is a healthier diet than most for reduced usage of red meat and furthermore, for using fish, vegetables and beans breadfruit, also introduced by Captain Blight, Yams, Ackee, a toxic and colorful fruit that becomes eatable only when it opens when ripe with the interior three berries removed as well as the red inner layer. Jamaican cuisine is the product of hundreds of years of gathering and cooking coconut, sugar, rice and beans from their island.

The countrys Jamaican delightful fare is so diverse across the 14 parishes that make up the country it is almost astounding to understand how this happens. Jamaican cuisine is similar to most other Caribbean Cuisines, rich in the use of fish, vegetables, and fruits, yet uniquely, exclusively their own.

Jamaican cuisine served up with imaginative names for many local dishes. Home Style Jamaican Cuisine is where one will find curry goat, lobster, and jerk chicken, many firm fleshed fish done in many exciting ways. Jamaican cuisine is definitely an art form, not a domestic task.

Jamaican cuisine is perhaps known for its use of spices, and Caribbean cuisine is multi-cultural combining traditional ingredients such as chili peppers, taro root, corn, yams, cassava, black-eyed peas, lima beans and peanuts with foods from West Africa (okra, breadfruit and plantains) and ingredients from India, China and Europe. The islands each have varied influences, for example, the cuisines of Puerto Rico and Cuba are distinctly influenced by Spanish cuisine, the cuisines of Guadeloupe and Martinique bear French influences and Jamaican cuisine is largely African influenced.

Jamaican cuisine is a complex mix of all the cultures that have come to her shores. The native Arawak Amerindians, the Chinese, the Spanish, the English, the Native Indians and slaves all brought their own culinary staples and cooking techniques when they settled on the island. Even the Rastafarians, the local religious cult, upholding the ideals of vegetarianism; presenting the theories before the mainlander discovered the wisdom of the diet, placing new emphasis on natural food, these tropical islands all conspire to realize a delightful eating experience. Jamaican cuisine, art form or is it voodoo to the palate.

Posted in SEO.

What to Look for in a SEO company before selecting

Choosing an SEO company can be very daunting. It’s hard work to keep in mind over and over again if they have much experience in this field now. If this option the first time to seek the services of SEO here are some things that can help you achieve the best company for all your SEO needs.

Do not be fooled by a company that promises they will reach the number 1 rank in no time. There is no such thing as easy way to get high rankings in search engines. Usually, it takes time before it can reach a high rank and high profits at the same time.  Ask friends if they know a reliable company offering SEO services. Ask how credible is the company and if they offer competitive rates as well.  Take time to read SEO forums. Typically, SEO companies talk about different experiences and giving feedback from them. If you’re already looking at a particular SEO company, you should read more about the raves and rants in that company. This is to ensure that your money’s worth and get the results you want.  Use your search engine trust and find the name of the company. You can never be too careful when it comes to the money you pay or the privacy of your data. If this is really a scam, you can see a lot of websites warning people about the SEO company.  Ask the company if they have portfolios. It would be better if they could show other websites that have already optimized. If possible, ask their clients about their previous comments on the SEO services of that particular company.  Do not hesitate to ask which would put the links online surfers to your website.  Whether it would be to create the content or not, should help to better jobs that will be on your website, ensuring that relevant and important keywords are included in the content.

You must also ensure that they would not request additional personal information such as your contact number, social security numbers and other private information. This is usually the works of fraudulent websites claiming to be a legitimate SEO company. They do this because many are looking for SEO related services-cheap yet reliable today. Do not rush when looking for the right company for you. Taking a little time to find the best partner would give great benefits sooner or later, so you better make sure you choose only the best.

Posted in SEO.

Learn the Basics of Web Techniques in SEO

SEO companies in India are getting accolades in all over the world due to its impressive expertise in search engine optimization. Every business is now looking to improve their website page ranking because the trade war is getting hard gradually. The invention of fresh web techniques is making the SEO more interesting for webmasters. But before this, web owners equally face hard test when they begin search for the best SEO Company in India. The important factor is the lack of skill and its dissimilar attributes. Almost everyone knows about the SEO, but very few of us know enough about its attributes. Even domain holders himself is not aware of the fundamentals of SEO; it is very difficult to find a good SEO company in India. So, read more about this important topic for better business campaign- SEO (Search Engine Optimization) SEO is the process to make the website gain ranking in search engine results. It is a job to build the site search engines friendly. Even the best website may not be search engine friendly. If a great website is not visible in top search engine results, then, why to do huge investment for creating the website technically strong. SEO is divided into two categories- one is Off page SEO and second is On page SEO. Both have dissimilar identity. Proper balance in both is must to get positive and desire results. Off Page Search Engine Optimization for the website During SEO program, it also involves the skills of web masters as the page requires information of web development and changes are made in various depart such as headings, Meta tags, sub headings, Meta description, site maps, URL structure, web content, image placement and internal links etc. Though, updating the web content is a good idea and makes changes in web content such as descriptions and Meta tags. The significance of keywords always changes. A collection of keywords that seems effective today may not be so after few days or months. Afterward, check out the track of keywords regularly and focuses on those keywords which are delivering good traffic. Dont change the targeted keywords too frequently unless you get satisfactory result for the targeted keywords. Even, the SEO plan takes time to bring out results, so search smartly to hire the best SEO Company in India. On Page Search Engine Optimization for the website On page is the advance part of SEO plan and it requires constant efforts. On page SEO is a matter of different activities containing sitemap submission, search engine submission, directory submission, blog creation, article submission, press release submission, forum postings, bookmarking, promotion through social networking sites, etc. Dont give a single break of week as it may destroy your previous effort. The achievement of SEO process based on the correct valuation of rivalry, future tendencies, website examination and moral white hat performances. A bad SEO company may offer you low price to attract the contract but it may use unprincipled black hat performances to produce results that affect you in long run. Choose smartly and go ahead like a history maker. Ansuman jena is a search engine optimization expert working for a seo company in bhubaneswar SEO company USA that provides high quality services.seo services bhubaneswar He has profound knowledge of various Internet marketing techniques. His company offers the best online reputation management services to boost and maintain your web popularity.for more information visit[www.seokite.in]

Posted in SEO.

Importance Of Unique Articles Instead Of Spinned Content

Why should you sign up for an SEO plan? Wouldn’t I make more offering all of my seo services in house? This is often what goes through the heads of SEO vendors but couldn’t be farther from the truth. By using a SEO plan you can offer more services at a faster rate!

There are lots of reasons a company should think about joining and reseller SEO plan. The clearest reason is to boost sales. However you can find others to think about too. Essentially, a business which is in the information technology space that doesn’t presently sell internet search engine optimization services could contemplate being a reseller of SEO. As numerous companies as that have found this is a wonderful strategy to grow sales from a current customer base and to solidify customer relationships by enlarging your merchandise offering. A more you do for the customer that brings favorable effects the longer they will stay along with you as well as remain an individual.

So once you’ve determined that you need to join and SEO affiliate program and add seo for your merchandise mixture how precisely does one go about choosing the best strategy? Here is the tricky part. Given how new the search engine marketing business is there are, sadly, many unscrupulous businesses out there. For this reason you need to be pretty cautious in your collection of which associate you will work with. Many results will be rendered by a quick search on the Internet. This could stop your customer relationship if the betrothal turn sour and your investment in selling to that customer have been lost.

So what are the criteria for choosing the correct Search Engine Optimization reseller plan to join? Comprehend their possession construction. Request for customer references. The more time you spend with a business the better you will understand them. One final thought is to do it tremendously with a possible Reseller SEO plan. Being convinced to decide a customer who is elastic and has a strong relationship with you. After the betrothal has run for a while ask for some frank remarks from your customer. There is just no better way to learn if a new company initiative is going to work than to truly pilot it with an actual customer. You understand you have a success if you do this and the plan is successful and you have located your partner.

Posted in SEO.

Learn SEO on three fundamental principles

SEO) Search Engine Optimization is more than just a promotional strategy for websites.It understands the importance of content and other activities related to the updates and links on its website. The contents of this website will not be sufficiently useful to others if no optimization is applied on a regular basis. The goal is to get your website appear in search results of various search engines like Google and Yahoo, without affecting their quality. This is basically what SEO is all. This is a marketing strategy that works well with online businesses. The most popular sites on the Internet created the success through SEO. To learn SEO, remember the basic task of constantly updating and linking web sites strategically. This is not the same as the creation of “spam.” Here are three basic principles of SEO: “Know your target customers

Think outside the box and be specific when it comes to using keywords or phrases. If you are marketing a line of cosmetics, not settle for keywords like “beauty, fashion, makeup, etc.” This is not what most of their customers and what type of online search. You could use “summer trends cosmetics, organic makeup, etc.” This generates a more specific search. Think like your customers, the answers you’re looking for and search terms than likely the type of search engines.

– Be relevant

Customers are likely to generate confidence in your site if they are able to find the answers you seek. It is not just the attraction and bring them to their website, it is also important to create valuable and meaningful content. In this way, visitors to your web site refers to its website through links. You want to create a professional image for your website.

– Create links

One way to build relationships with your audience is to provide useful sites that are not yours. This is an important task is called SEO Link Building. It is necessary to take into account that the links on a web page can decrease or increase the value of the content of your website, so keep them relevant. Reach the needs of his audience through links that can answer your questions and give additional resources. This is to show that your site is reliable enough so that the links and resources.

This is a marketing strategy that works well with online businesses. The most popular sites on the Internet created the success through SEO. To learn SEO, remember the basic task of constantly updating and linking web sites strategically. This is not the same as the creation of “spam.” Here are three basic principles of SEO: “Know your target customers

Author is an associate editor for SEO Course. Get all possible information about SEO Training and Learn SEO Course. We also provide information about Online SEO Training, Seo Course and Advanced SEO Course in India.

Posted in SEO.

Why Kpis Are Imperative For Your Website Design Seo

Every London digital agency has to review the effectiveness of their SEO, advertising and marketing efforts. But these cannot be analysed without drawing out KPIs (key performance indicators), which will lay the yardstick to meet your web design London conversion, time lines and strategic targets.

Performance measurement techniques are there to cater to a specific niche and that is to analyse your returns on investments and objectives. However, KPIs for your website design London stretch beyond the one channel thought process thereby helping with the development of long term marketing and central advantages.
It is the case with many a London digital agency site that they have induced all the right supplements but cannot formulate the correct way to execute the same. Being acknowledged with the fact that your web design London landing page has upped the conversion rate by say, 15% is one KPI. Moreover, other factors such as enhancing lead generation, product inquiries or phone calls by say, 42% adhering to the given timeline and strategic techniques are also KPIs.

The above based website design London instances are formulated on gap analysis i.e. from the current levels of performance to where you have predicted to be. Nonetheless, they throw precious light on your current effectiveness of your web design London site.

Now, when you are looking for results that are rather performance oriented, analysing aspects such as time spent on your London digital agency page, keyword integration to maximise traffic and its relevancy rate are pivotal. In this case, having determined the website design London current bounce rate and what calls to action deliver results on the landing page are the significant factors to look into.

Thus, taking care of the above metrics would permit you to create a basic KPI analysis that would entail performance amplification techniques individually or even across the plethora at any given time. Nevertheless, without the aid of these analytics and statistics, all your web design London business is doing is in-taking part of the information with regards to future sales increment prospects for your web.

The need to be focussed is an integral part of the SMART model:
Specific
Measurable
Achievable
Result-oriented or Relevant
Time-bound

By amalgamating the above with the KISS model (keeping it simple) which would suggest the who, what, where, when and how factors, you can effortlessly articulate the aims and objective for your London digital agency landing page. This permits your website design London to set for itself a realistic yardstick.

The intrinsic values of KIPs lie within its ability to reproduce the effect or to some extent, even know which of your web design London modifications are optimistically affecting traffic, conversion and visitor bounce rate. And not having knowledge of where to attain profits from and how the same can be calculated would only relay your website design London performance over and over.

To sum up then, without the use of KPIs, an amplification of say, 110% traffic via search engines and other strategic aims would not be accomplished thereby not allowing your London digital agency SEO efforts to attain their full capacity.

Posted in SEO.

Website Design, Search Engine Optimization, To SEO or Not To SEO

Search engine optimization is often referred to as SEO, search engine placement, search engine positioning and search engine promotion. SEO is an acronym for “search engine optimization” or “search engine optimizer.” Deciding to go the SEO route is a big decision that can potentially improve a website placement in search engine listings. The goal of search engine optimization is to be found for many keyword searches, so have each page cater to different keywords. When it comes to placement, everyone knows that organic Search Engine Optimization is the key to obtaining web surfers for very little cost.

The definition of search engine optimization is the practice of guiding the development or redevelopment of a website so that it will naturally attract web surfers to the site and search engine optimization is part of a good website design. Search engine optimization is an active, complicated practice; relevance requirements are dynamic and constantly evolving, and in today’s fiercely competitive marketplace on the Internet and is a MUST for having successful websites.

Why is search engine optimization so important? With millions of web sites vying for a company’s customer’s attention, “search engine optimization” is the only reliable way to bring customers in through that company’s website on the Internet. Therefore, knowing how to properly market a company through search engine optimization is virtually the only way to be found on the expansive Internet.

Search engine optimization is the practice of improving a websites’ content, code, server settings, internal structure and external linking. Search engine optimization relevancy refers to the use of relevant keywords in page titles, domain names, headers, content and links. Search engine optimization is the process of achieving top rankings in the search engines like Google, Bing or Yahoo for a website’s most relevant search terms. If a company or person wishes to achieve a high ranking for their websites then search engine optimization is all about relevance.

SEO or search engine optimization is expanding its reach, and with the popularity of Twitter and Facebook, optimized word use is changing its face of search engine optimization which is growing and becoming more important in today’s Internet marketplace. Search engine optimization is, in many web designers’ opinion, the most important function of Internet marketing and is the most cost-effective means of marketing a company’s product or service through a website to paying web surfers.

Successful search engine optimization is the ability to use search engines to draw traffic to a website. It is referred to generally as search engine traffic, and this traffic are web surfers looking for a product or service that they require and by using search engines like Google, Bing or Yahoo to find the information. Search engine optimization is the process of achieving top rankings in the search engines for a website’s most relevant search terms.

Search Engine Optimization is a highly specialized technology, and requires deep understand regarding various aspects of search engine optimization. SEO or search engine optimization is the way to pull massive amounts of free traffic. Of course, a company wanting to design a website to represent their product or service needs to find an effective search engine optimization person or website design company to accomplish this goal.

Look for my many articles on the Internet under James Murray Author for more information and strategies on website design or .