Design Trends to Upgrade your Site
When you have a website; you need to keep improving on it if it to keep getting the right attention. This is due to the changes that web design undergoes over time. Great web designers understand this, and make sure they update yours accordingly. Here are several tends you shall see rise in the new year.
You will see more of minimalist design. Minimalism has grown from a design consideration to a way of life for most people. This is evident even in interior design, where most people insist on clean lines, plenty of white space, and fewer frills. Flat design is the applicable version in web design. There has been a big improvement in SEO. A site can fail to loads fast if it has too many images. You can improve the load times when the site uses more pops of color and illustrations and fewer images.
The focus on mobile sites has increased. More people are using their mobile devices for their browsing needs. This means you cannot afford to have a site with only a rigid desktop presentation. You need to see it optimized not just for desktop but also for mobile. It also needs to be responsive if people are to take their time to use it. At the very least, your site should work on mobile devices first before any other platform.
You will then see the use of smarter chatbots. The implementation of advanced AI means that your chatbots shall serve as better hosts for your customers. They help you manage to deliver instant responses which go a long way for your customers.
You shall also see a heavier reliance on custom illustrations over images. These load much faster, and drive your point home effectively. Your SEO efforts shall thus be boosted. These illustrations need to be kept in your companys theme choices, to make your customers relate to them better.
You can now see more use of video backgrounds. You shall reap more from them than still imagery. They drive your point home more vividly when you need to make it in a short time. They will keep people glued to your site, which allows you to sell to them more. You will discover more means of using video backgrounds here.
There is now more use of expressive typography. Typography has now acquired another use, as a design element. You can see this in the use of big and bold headlines. You therefore have to pick the fonts for the content on your site well, to elicit certain emotions in your audience. A good solution would be to go for a custom typeface. This shall serve as part of the brand and site identity.
You shall learn more about how to improve the impact of your site here.